Skip The Dishes - Hackathon
This 24hr Hackathon was an industry project during my UX bootcamp. I worked with 2 other designers, 3 Developers and 2 Data Scientists to tackle the problem space: Food delivery in a post COVID world.
The food delivery market in the US was worth 26.5 billion in 2020. The market is saturated with many competitors. How does Skip the Dishes engage customers and spark their curiosity around utilizing food delivery services post covid.
Problem Space:
Skip the Dishes wants to provide a better, smoother, and safer service for our customers, restaurants, and couriers alike in an accessible, digestible format.
Research and Data
The key take away from a survey conducted on 500 customers was the importance of time when deciding whether or not to order delivery. Nearly 80% of responders emphasized time as being one of their deciding factors.
Primary Research
We conducted four interviews to learn more about our problem space.
The main insight for the user is they hate delayed and cold food. We have all been there & it’s the worst feeling.
There was also the remaining concern of safety and social responsibility on the user side.
We also learnt the couriers experience massive pain points. When navigating in a restaurant to pick up their orders. We realize if this pain point could be
addressed it would have a large ripple effect for all stakeholders involved. Couriers, restaurants,
Skip the Dishes and the user.
How might we make courier pick ups easier, & more seamless while requiring less human contact?
Core Epic & Solution
It is clear from our interviews and user stories that our problem really begins with the courier picking up the order.
The courier's current workflow involves accepting and completing orders as usual. We aim to optimize this process by providing couriers with precise details about the restaurant's parking, entrance, and order pickup location before arrival.
This enhanced information will expedite pickups, ensuring faster delivery times and maintaining food quality. Additionally, it will prioritize courier safety by minimizing time spent in the restaurant and reducing close contact. Ultimately, this streamlined process benefits both customers and couriers.
The user side of the app adds a section where the user can see the safety precautions the restaurant is taking. We tried to match the blue used in the allergies tab in order to keep the theme of health and safety in the pop up.
The courier side of the app now includes a tab that shows where the diver can park, where they can enter the building and where the will go to pick up an order. This reduces time taken picking up and order as well as reduces close contact in order to keep the driver safe.
Let’s Build
Something Great.
sharanjayanth98@gmail.com
416-904-5936